I served as the principal campaign consultant for Marc Ravalomanana during his 2001 presidential election in Madagascar and again for his successful re-election in 2006. In both campaigns, I worked closely with his team to develop strategy, messaging, and outreach efforts that connected with the Malagasy people. My role included overseeing the design and production of campaign materials and advising on overall campaign direction. These efforts helped position Ravalomanana as a reform-minded leader, ultimately contributing to his victories and his vision for modernizing and stabilizing Madagascar.